"Ethical advertising" is great, but does it maximize my ROI?
Average visibility rate
Our formats generate more interaction and better recall while supporting relevant social causes.
A KPI of attention
Average In-View Time (according to MOAT/ Meetrics) multiplied by 2
90% of people who watch 15″ to unlock their donations continue to watch the ad until the end.
90% of consumers say they appreciate companies that have a quality CSR policy.
You don’t pay more than the standard price for an online campaign
Accurately measured through final completion and CTRs
We never force an Internet user to watch an ad : he voluntarily watches it in order to unblock a donation.
A campaign that respects market requirements
Our responsible advertising platform and custom made charitable IAB formats allow you to gain all the traditional benefits from optimised online advertising campaigns (targeting, reach, data, etc..) whilst offering viewers the chance to donate to charities you care about – at no cost to you.
Brand Safety and certified measurement
A powerful and contextual audience
We have all the targeting capabilities to deliver your campaigns optimally.
We are connected to the main third parties measurement tools to guarantee the data accuracy.
We have signed agreements with the main publishers to ensure a quality delivery.
We work together
How to work with Ad4Good
Ad4Good guarantees results, such as incremental visits or views, in order to connect with your audiences.
Based on our experience, we submit to you the best combination between charity projects and the framework to be used to obtain the best return on investment.
Targeting and Audience
Thanks to our technology, we deliver the most performing ad to your target audience on a massive scale thanks to our publishers network.
In partnership with your creative studio, we create memorable and engaging advertising experiences.
How to activate us?
Managed Service at the CPH or Private Marketplace at the CPMh. Buy Ad4Good the way you want it.